Our brand's mission is not just to satisfy customers, but to exceed their expectations.
The SANA brand was created in 1999, in the 3 Star hotel segment. Over the following years, new concepts and new 4 and 5 Star segments were developed, which gave rise to new brands based on the level of service. With the appearance of new units in the group and the deep changes in the sector, the group quickly understood that it could and should go beyond the hotel industry, and began to invest in other sectors, which have challenged our initial brand structure. It now spans to hotel asset management, restaurants, spas and training and development in the area of human resources. These are the areas in which the group is currently active. Today, the SANA brand has 15 hotels and offers a range of unique experiences.